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With the new year, new trends in digital marketing are inevitable to come along. And that is good, as new trends and a change in mindset from technical digital marketing to anticipation marketing are offering marketers the ability to learn what customers desire and then feed that information into automation processes. This new way of thinking will not only increase productivity but also enable effective

With the increasing complexity of search engine optimization – and its critical importance in driving traffic – SEO experts are becoming an essential member of any marketing team.  In other words, learning about search engines and making a career in SEO marketing is always a good idea. Even if "SEO" isn't in your job title, having SEO expertise on your resume can get you a pay

Whether the duplicate content on a site is unintentional or the result of someone stealing text from your web pages, it must be addressed and handled correctly. You're probably aware that your website should always include unique content. Duplicate content on your site is a huge mistake that can harm your site's ranking and reputation. It makes no difference whether you manage a small business or

Marketing refers to the activities that help a business market its products and turn prospects into leads. Marketing has entirely evolved from traditional to digital in the current digitally advanced arena. Therefore, it is accurate to state that an average person sees thousands of advertisements daily, whether traditional or digital. Coming to the topic - of Traditional Marketing vs Digital Marketing, traditional marketing differs from digital

How to promote a brand in 2023? The methods by which business owners can market their products & services and garter attention from potential clients have changed dramatically over the last ten years. The spending on digital ads has changed the greatest, by far. And, as COVID-19 alters the way we live and work, the world has become much more focused online. As a result, your company's ability