How to use google keyword planner for free

How to use google keyword planner for free

The Google Ads Keyword Planner free tool is an important tool to get a set of strong keywords and thus making your PPC campaign a successful digital marketing attempt. With free-to-use features available within Google Ads, you can use google keywords tools for generating keyword ideas, you can strategize your digital marketing and bid estimations.

You can get keyword lists and ad group ideas without investing money by using the Google Ads Keyword Planner for free. In addition, you can check the performance of a list of keywords and combine these lists to form a new one. Google ads keywords planner tool also helps in choosing competitive bids to use in your digital marketing campaigns.

For example, let us assume you are running a Jaipur-based business selling locally-made soaps across the country. The Google Ads Keyword Tool can assist you to identify the terms and words that your potential customers are using to search for the same product. This enables you to bid against the word “locally made” and “locally made soaps”.

Once you understand how to use google keyword planner for free, there are several strategies you can follow to take your campaign to the next level. Check out how to use the Keyword Planner for free and get away with your ad to reach potential customers without investing much.

Step #1: Access the Google Keyword Planner
Step #2: Select Your Tool
Step #3: Filter the Results
Step #4: Analyze the Keyword Ideas Section
Step #5: Select a Keyword

Step 1: Access Google Keyword Planner

The first step is to access google keyword planner. Though it is free, you need to have a Google Ads account to use the Google Keyword Planner.

If you don’t have one already, create one by following the prompts and entering some information about you along with your business.
The next step to using google keyword planner for free is to log in to your Google Adwords account and click on the wrench icon available in the toolbar at the top of the page.
Post that, click on “Keyword Planner”, where you will see two different tools. One is “Discover New Keywords” and the other one is “Get search volume and forecasts”.
These are two important SEO-focused keyword research tools that are sufficient to generate an abundant number of potential keywords.
Google keyword planner tool is designed, keeping in mind the PPC advertisers. Therefore, it has multiple features in the tool which are useful for finding keywords for SEO.
Moving ahead, it’s time to see how to find SEO keywords using the built-in tools of the Google Keyword Planner.

Step 2: Select your Tool

Among the two main tools of the GKP that will help you create thousands of keywords for SEO campaigns, you can choose the one that goes best relevant for you.
Discover New Keywords tool will help you find new keywords once you enter products or services which is closely related to your business.

Getting search volume and forecasts for your keywords tool will help you if you have a long list of keywords already and you just want to know the search volume. The first tool will help you generate a new keyword, however, the second will let you know the search volume of the keyword.

To use the second tool, you simply have to copy & paste a list of keywords into the search field and click on the “Get Started” button.

Step 3: Filter and Sort the Results

The next step is to filter the list of keywords to get the shorter list of best-selected keywords. You can break down the list based on location, language, search network, data range, etc.

Step 4: Analyze the Keyword Ideas Section

Finally, once you’ve filtered the results and got the best keywords that are perfect for your business, it is time to break down the terms which are left. You can analyze the terms which get displayed in the “Keyword Ideas” section of the Keyword Planner.

Step 5: Choose a Keywords

After using all of the tools and features available within the Google Keyword Planner, the last step is to find an awesome keyword that can optimize the content of your site around.

Find the right keywords to boost organic traffic to your website using google keyword planner for free. Google Keyword Planner is a potent tool that figures out new keyword ideas as well as blog post topics, and thus elevates your search engine rankings.
We hope our write-up on how to use Google Keyword Planner will be useful for you. Follow us for regular updates and definitive guidance on the latest digital marketing tools and trends.